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Healthcare represents lucrative, long-term label opportunities

From promotional donation drives via retail outlets to providing patient information, directions and warnings, healthcare is a huge—and often not fully tapped—marketplace for everything from QuickShip and Durable labels to Consecutive Number & Barcode labels. For example, increasingly, fundraising promotional ...

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CMYK and RGB: Acronyms that can make or break a label

On-screen and in-print are two different worlds. This is vitally important to stress to your customers when they’re creating full color labels or other types of full color print artwork. Too often, customers provide RGB, perfectly suited for a computer ...

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Labels offer schools 3-ring circus of options

While Ringling Bros. and Barnum & Bailey Circus has ended its 146-year run, its legacy of over-the-big-top promotional items remains. Use this mindset (and imagery) to help your customers realize all the ways they can use label-related products—from thousands of ...

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Use AnyShape® Sheets to fundraise both as sales items in their own right and as awareness generators

When your customers’ thoughts turn to fundraising efforts, particularly in school and sports endeavors, traditional approaches such as bake sales, walkathons, car washes, yard sales and musical events can carry the day. But, in some cases, the time, trouble and ...

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AnyShape®, Variable Data Give Customers Gift of Uniqueness

In the never-ending quest to differentiate one’s products from the competition (or the rest of the crowded marketplace), there are a few surprisingly simple solutions. In the product labeling realm, Discount Labels’ AnyShape® and variable data labels give your customers ...

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It’s a matter of degrees with education market quick ship labels, spirit sheets, bumper stickers, awards and more

There is no shortage of ways to market educational labels and associated products in the education market. The biggest challenge is the degree to which you want to target the right decisionmakers and their needs/wants in such departments as athletics, ...

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Pack a lot of power and shelf appeal into private brand labels

Private brand customers can build tons of flair and functionality into both prime and secondary labels—including variable data, barcodes and all the good-looking options offered through an extensive line of premium labels. Prime labels, typically adorning the front of a ...

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Make wine and beer labels shine with foil simulation …and more

From toys to jewelry, we all enjoy “shiny new toys.” Sparkly, shiny wine labels and beer labels have become hot items as well, as manufacturers in these highly competitive marketplaces are always looking to further brighten their appeal. Foil/embossed labels ...

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IRC Gives Extra Oomph to Food and Beverage Appeal

No doubt many spouses and significant others have justified big box food and beverage shopping by saying, “Look at how much money I saved by spending all this money at Costco!” Ability to reduce cost-per-unit in any POS environment is ...

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Flaunt food and beverage labels with stocks, shapes and special effects

From fluorescents, foils, and freezer adhesives to promotional products to a variety of shapes and sizes that will turn heads, Discount Labels is a one-stop shop to enhance brand food and beverage identity and make a stellar impression. But, do ...

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